Cookie policy

Information on the processing of cookies and other tracking technologies

Effective from: 18 May 2026

Introductory Provisions

The company

DLOUHY TECHNOLOGY s.r.o. Company Registration No. (IČ): 28498712 Registered office: Jinonická 759/24, Košíře, 150 00 Praha 5 Registered in the Commercial Register maintained by the Municipal Court in Prague, file no. C 146026 Contact e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it. Phone: +420 226 800 800 Data box (datová schránka): uh8y9zh

(hereinafter the "Controller" or "Operator")

as the operator of the website www.dlouhytechnology.com (hereinafter the "Website") hereby informs visitors to the Website about the use of cookie files and similar tracking technologies.

These policies are issued in accordance with:

·       Regulation (EU) 2016/679 of the European Parliament and of the Council on the protection of personal data (GDPR),

·       Section 89(3) of Czech Act No. 127/2005 Coll. on Electronic Communications, as amended by Act No. 374/2021 Coll. (the so-called "opt-in regime"),

·       Guidelines of the European Data Protection Board (EDPB) on cookies and consents,

·       recommendations of the Czech Data Protection Authority (Úřad pro ochranu osobních údajů).

These policies follow on from the Personal Data Processing Policy of the Controller, which sets out in detail the rights of data subjects and other aspects of processing.

I. What Are Cookies and Similar Technologies

A) Cookies

Cookies are small text files that are stored on the user's device (computer, mobile phone, tablet) via the internet browser when a webpage is visited.

Cookies enable:

·       recognition of a returning visitor,

·       remembering user preferences and settings,

·       ensuring the correct functioning of the website,

·       analysis of visitor behaviour and evaluation of the effectiveness of content and advertising.

B) Similar Technologies

In addition to cookies, the Website also uses other technologies with a similar function, in particular:

·       tracking pixels - small image elements enabling measurement and tracking,

·       local storage and session storage - browser storage for temporary or permanent data storage,

·       fingerprinting - identification of a device based on its technical parameters (used only minimally and within the scope of necessary functions).

For simplicity, all the technologies referred to in these policies are collectively referred to as "cookies".

II. Classification of Cookies by Retention Period

·       Session cookies (temporary) - are automatically deleted when the browser is closed.

·       Persistent cookies (permanent) - remain on the device for a pre-set period, but no longer than 13 months, unless otherwise stated for a specific cookie.

III. Classification of Cookies by Origin

·       First-party cookies - are placed directly by the Controller (the Website's domain).

·       Third-party cookies - are placed by third parties (e.g. Google, Seznam, LinkedIn) whose tools are integrated on the Website.

IV. Cookie Categories by Purpose

The Controller distinguishes the following four categories of cookies:

1. Necessary (technical) cookies

Cookies necessary for ensuring the basic functioning of the Website. Without them, the Website would not be able to function properly.

Legal basis: legitimate interests of the Controller in ensuring the functionality and security of the Website - Article 6(1)(f) GDPR. Consent for their use is not required pursuant to Section 89(3) of Czech Act No. 127/2005 Coll. on Electronic Communications, as amended by Act No. 374/2021 Coll.

Purpose: ensuring the functionality of the website, loading content, remembering the choice in the cookie bar, protection against fraud, basic security functions.

2. Preference (functional) cookies

Enable the visitor's choices to be remembered and the Website's behaviour to be customised (e.g. language, region, login).

Legal basis: consent - Article 6(1)(a) GDPR.

3. Analytical (statistical) cookies

Used for the collection of anonymised or pseudonymised data on visitor behaviour for the purpose of evaluating website traffic and improving Website content.

Legal basis: consent - Article 6(1)(a) GDPR.

4. Marketing (advertising) cookies

Used for personalisation of advertising content, measurement of the effectiveness of advertising campaigns and remarketing (displaying advertisements to Website visitors on other websites).

Legal basis: consent - Article 6(1)(a) GDPR.

V. Specific Cookies Used on the Website

The overview below represents the current list of cookies used on the Controller's Website. The list is updated on an ongoing basis and the complete current overview is always available via the "Cookie Settings" button in the Website footer.

A) Necessary Cookies

B) Preference Cookies

C) Analytical Cookies

D) Marketing Cookies

VI. Third-Party Tools Used

A) Google Analytics 4

Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland Purpose: traffic measurement, user behaviour analysis, Website performance evaluation Further information: https://policies.google.com/privacy Transfer to third countries: USA - on the basis of the EU-US Data Privacy Framework and standard contractual clauses

The Controller uses Google Analytics with IP address anonymisation activated and a shortened data retention period in accordance with EDPB recommendations.

B) Google Ads and Remarketing

Provider: Google Ireland Limited Purpose: measurement of the effectiveness of advertising campaigns, display of targeted advertising and remarketing Further information: https://policies.google.com/technologies/ads Transfer to third countries: USA - EU-US Data Privacy Framework

C) Sklik (Seznam.cz)

Provider: Seznam.cz, a.s., Radlická 3294/10, 150 00 Praha 5, Company Registration No. (IČO): 26168685 Purpose: traffic and advertising effectiveness measurement, remarketing Further information: https://www.seznam.cz/reklama/cz/cookies

D) LinkedIn Insight Tag

Provider: LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland Purpose: conversion measurement, audience analysis, targeted advertising Further information: https://www.linkedin.com/legal/privacy-policy Transfer to third countries: USA - EU-US Data Privacy Framework

E) Google Consent Mode v2

Google Consent Mode v2 is implemented on the Website, which ensures that:

·       without the user's consent, no marketing and analytical cookies are stored,

·       without consent, no data is transmitted for advertising personalisation (the parameters ad_storage, ad_user_data, ad_personalization, analytics_storage are set to denied),

·       upon granting consent, the relevant parameters are changed to granted.

This implementation covers all 7 Google Consent Mode v2 signals: ad_storage, ad_user_data, ad_personalization, analytics_storage, functionality_storage, personalization_storage and security_storage.

VII. Legal Basis and Granting of Consent

A) Opt-in regime

In accordance with Section 89(3) of Czech Act No. 127/2005 Coll. on Electronic Communications, as amended by Act No. 374/2021 Coll., all cookies except technically necessary ones may only be stored and read on the basis of demonstrable, informed and voluntary user consent (the so-called opt-in regime, effective from 1 January 2022).

B) Method of granting consent

Consent is obtained via the cookie bar, which is displayed on the first visit to the Website. The user has the option to:

·       accept all cookies,

·       reject all cookies (with the exception of necessary ones) - this option is available just as easily as acceptance,

·       set individual cookie categories via the "Set preferences" button.

The cookie bar meets the requirements of GDPR and EDPB guidelines - in particular:

·       the buttons for acceptance and rejection are graphically equal,

·       merely closing the bar, scrolling or continuing to browse is not considered consent,

·       no cookies requiring consent are activated prior to consent being granted.

C) Withdrawal of consent

The user has the right to withdraw the granted consent at any time or change their preferences, via:

·       the "Cookie Settings" button permanently located in the Website footer,

·       deleting cookies in their browser settings,

·       the Controller's contact e-mail.

Withdrawal of consent does not affect the lawfulness of processing prior to its withdrawal.

VIII. Cookie Settings in the Browser

The user may also manage cookies directly in their internet browser. In the browser settings, cookies can be allowed, blocked, deleted or rules can be set for their storage.

Instructions for the most common browsers:

·       Google Chrome: https://support.google.com/chrome/answer/95647

·       Mozilla Firefox: https://support.mozilla.org/cs/kb/cookies-informace-ktere-si-weby-ukladaji-o-vas

·       Microsoft Edge: https://support.microsoft.com/cs-cz/microsoft-edge

·       Safari: https://support.apple.com/cs-cz/guide/safari/sfri11471/mac

·       Opera: https://help.opera.com/cs/latest/web-preferences/

Warning: Blocking or deleting necessary cookies may lead to limited Website functionality (e.g. inability to log in, submit a form, complete an order).

IX. Transfer of Data Outside the EU/EEA

Some cookie providers (in particular Google and LinkedIn) may process data in third countries, in particular in the USA.

This transfer is carried out in accordance with GDPR, on the basis of:

·       a decision of the European Commission on an adequate level of protection under the EU-US Data Privacy Framework (Commission Implementing Decision (EU) 2023/1795 of 10 July 2023), where the recipient is certified under this framework,

·       standard contractual clauses approved by the Commission (Commission Implementing Decision (EU) 2021/914),

·       or other mechanisms pursuant to Article 46 GDPR.

Further information and copies of the safeguards used may be obtained upon request from the Controller.

X. "Do Not Track" Signal and Global Privacy Control

The Controller's Website respects the Global Privacy Control (GPC) signal sent by the browser or browser extension. If this signal is active, the Website automatically sets the user's preferences so that no cookies requiring consent are activated (analytical, preference or marketing). The GPC signal is considered an expression of privacy preferences comparable to the withdrawal of consent for the given cookie category.

The "Do Not Track" (DNT) signal is currently processed by the Website in the same way as GPC - if active, only necessary cookies are the active category without further user consent. Users always have full-featured tools for managing their preferences via the cookie bar and the "Cookie Settings" button on the Website.

XI. Rights of the Data Subject

In connection with the processing of personal data via cookies, the user has all rights of a data subject under GDPR, in particular:

·       right of access to personal data (Article 15 GDPR),

·       right to rectification (Article 16 GDPR),

·       right to erasure (Article 17 GDPR),

·       right to restriction of processing (Article 18 GDPR),

·       right to data portability (Article 20 GDPR),

·       right to object (Article 21 GDPR),

·       right to withdraw consent (Article 7(3) GDPR),

·       right to lodge a complaint with the supervisory authority.

Detailed information on data subject rights and how to exercise them is set out in the Personal Data Processing Policy of the Controller.

The supervisory authority is:

Czech Data Protection Authority (Úřad pro ochranu osobních údajů) Pplk. Sochora 27, 170 00 Praha 7 web: https://uoou.gov.cz/ e-mail: This email address is being protected from spambots. You need JavaScript enabled to view it.

XII. Final Provisions

These policies may be updated from time to time in response to changes in legal regulations, methodological guidelines from supervisory authorities, technologies used or third-party tools. The current version is always available on the Controller's Website.

In the event of material changes, the user will be notified via the cookie bar or in another appropriate manner.

These policies are effective from 18 May 2026.